Originally published as a column on CFJC Today Kamloops and Armchair Mayor News on Monday, October 1, 2018. 

It is hard to try to change people’s minds even when the cause is more than worthy. Not when it comes to the material part though. There are marketing wizards out there designing strategies and using subtle tricks that make us act like puppets as we agree to buying things just because. Never mind what it takes to produce or manufacture a product, or the ultimate price for our lifestyle – pollution and destruction, sometimes not just of nature but human lives too. Our stores are filled to the brim and more is coming. That is not creating long-lasting happiness either; on the contrary.

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